Search This Blog

Wednesday, April 2, 2014

Surviving the Dentist with an Autistic Child - Sheri Merrick of InfoStar Productions


Sheri Shares Her Story About Her Autistic Son's First Dental Visit


Being a single mother with two boys is hard enough then you add Autism into the mix and it gets darn right tough!  Being in the dental field for several years I was very conscientious of dental health and made sure I brushed my boys’ teeth daily.  When my oldest son was 4 I finally took him in for an exam.  It was at the office I was currently working so he had met my boss, the dentist, and my co-workers so I felt he would be very comfortable.  It was an interesting visit but what the x-rays showed was that he had cavities!

 Light It Up Blue!Yikes! How could this be?  I was so diligent about the brushing!  Well to my dismay because my son would not allow me to floss his teeth and they were so tightly together he developed what is called “interproximal decay”  meaning cavities between his teeth in the back.  The dentist showed me how I could get him to allow me to floss and from that visit forward he allowed it.  We scheduled an appointment for the fillings and I kept my fingers crossed.

The Nightmare Begins...

That weekend before his dental appointment he had spent it with his father and I had asked his father to discuss with him that he needed to be a brave boy and sit very still for the doctor to work on him.  To my dismay his father told him flat out, “They are going to give you a shot in your mouth and it is going to hurt!”  I couldn't believe my ears!  I asked him why on earth he told him that and he stated he wasn't going to lie to him.  I tried to explain that dentistry has come a long way and that injections don’t hurt as bad as they once did.  Usually you don’t even feel it.

Well, that was the beginning of a nightmare.  My son, because of his autism wouldn't sit still in a dental chair anymore.  I ended up going to 5 different specialists trying to find a dentist that would perform the fillings without putting him completely out.  No one would agree and by the time we finally got him in with an office to do the fillings it had to be done at a hospital under full anesthesia and the filling turned into a baby root canal and my son ended up with a silver cap on his tooth!  That was the worst feeling in the world.  I felt like I had failed my son but, of course he loved his new special tooth.

Dental Visits Today

Since that time my son has undergone in-home ABA therapy and we have been able to deal with things that are stressors for him.  He has since had a filling performed without any anesthetic and gets his teeth cleaned regularly.  He still gets nervous and uncomfortable, but when they tell him he has no cavities it gets a big smile out of him!


He is now 12 years old and has lost the tooth with the silver cap and every now and again he wishes he could have it back!  When the tooth fairy claimed that tooth it fetched quite the reward.

Resources for Families Coping with Autism



I'd love to hear about your family's experience with Autism, please share!

Sheri Merrick of InfoStar Productions


Friday, November 22, 2013

Facebook Star Reviews for Your Dental Practice

Image

Facebook Draws Focus to Dental Patient Reviews

If you haven’t noticed yet, Facebook is creating a new way for your dental practice to expand influence and exhibit your office’s credibilityTechCrunch recently reported Facebook is expanding the use of Star Reviews on business pages. While these Reviews have been around for some time, this minor shift will make the reviews your dental practice receives on Facebook much more prominent on it’s Facebook page. A rating from 1 – 5 stars will show right below your dental office’s name along with a link to reviews written by your patients. These new social media changes can create an awesome first impression for potential dental patients and expose your office to a much larger audience.

How do Facebook Reviews Help your Dental Practice?

In order for these new Facebook changes to work, it’s important to consistently encourage patients to visit your Facebook page and to leave a review about their dental experience–and of course because you’re so awesome they’ll give you 5 Stars. When they do this, the review shows up on their own timeline, seamlessly broadcasting your local dentist office to all of their friends, offering instant local advertising (read: “new potential patients”). In addition, with each positive review, your office gains a stronger online reputation. It’s just like old-fashioned word-of-mouth advertising! So, your patients rate your office and tell their friends how easy their root canal was or how much they love their dental implants. Before you know it, Jane Doe is calling you to schedule a cleaning because John Smith said your office has the friendliest staff he’d ever met.
So, next time you’re staff is chatting with a patient, mention your practice’s Facebook page and ask them to leave a review. Consistency is key to helping you gain priceless recognition in the ever-changing realm of social media.

Is Your Dental Practice Doing Social Media Right?

Is your office all setup with a Facebook account but not sure about what to do with it?  Here at InfoStar Productions we have an experienced team of social media professionals. Facebook is a very popular way to attract new dental patients. If you need help or your staff needs mentoring, give us a call today and ask about our social media services for dentists (800) 889-422

(800) 889-4224
Marketing tools for the DENTAL PROFESSIONAL
infostar productions logo

Monday, August 19, 2013

Don’t Let Your Dental Website Lose Its Teeth!

Websites for your Dental Practice

In today’s digital world, your website is the primary form of communication between you and your patients. They rely on it to learn about you and your dental practice, set up appointments, and stay informed about their oral health. But, just like a beautiful smile, a successful website needs regular upkeep and can always be improved! Therefore, it is important to invest in updating your website’s information, technology, and aesthetic appeal.
The web has become an integral part of virtually everybody’s daily life—2.4 BILLION people are on the web everyday!* But, because the internet is always evolving, great websites for dentists must evolve along with it. New technologies like HTML5, mobile apps, and Social Media have quickly become mainstream and incorporating them will help your website engage, excite, and attract both new and potential patients to your practice. You would not let your own teeth decay so don’t let your website either!
Take a look at these before and after snapshots to see the vast improvements InfoStar implemented for Dr. Don Christenson‘s website—ensuring a strong web presence!

Dr. Christensen's Old WebsiteDr. Christensen's New Website

About InfoStar Productions

InfoStar is a dental practice multimedia and Internet production company that has provided successful marketing and patient education tools for the dental professional since 1993. We work with each of our customers to bring their ideas to life. We continually set new standards in media production with affordable pricing, rich quality and FAST delivery.
InfoStar specializes in creating engaging and beautiful Web Sites with Effective Web Pages, Videos, Customizable content, social media integration, mobile apps, and more! In addition to great web design, InfoStar can effectively manage your SEO & Social Media (e.g. Facebook, Twitter, Google+, Pinterest, Search Engine Optimization).
InfoStar Productions
Phone: 800.889.4224
Email: greg@infostarproductions.com
Web: http://www.infostarproductions.com
Sources:*http://www.thecultureist.com/2013/05/09/how-many-people-use-the-internet-more-than-2-billion-infographic/

(800) 889-4224
Marketing tools for the DENTAL PROFESSIONAL
infostar productions logo

Thursday, July 25, 2013

Why should your dental practice be involved with social media?

Social Network Marketing for Dentists

facebook for dentists
Did you know that Facebook is the largest search engine out there! We often get new clients who come asking us for help on how to take down negative comments left from disgruntled patients across all social media platforms. Just because your dental office doesn't have an official dentist business page, doesn't mean you don’t have a presence on Facebook.

Why Social Media for my Dental Practice?

Get Your Practice Found

By having a professional set up your dental office’s Facebook page and other social media accounts, you ensure they are optimized to be found. This is similar to having your website created with Search Engine Optimization (SEO) to be ranked well on Google.
Today with Facebook, Twitter, YouTube and Google+ there are millions if not billions of social media users online daily. Your dental practice will benefit from having a marketing presence in this ever-expanding network of people.

Gain New Dental Patients through Social Media

Social media marketing reaches patients who may already have a dentists and weren’t even looking. Conversion leads are an average of 13% higher when they come from social media.**
This is because once your regular patients like, comment, and share your Facebook posts- all of their friends see it! This domino effect builds your dental office branding, increases website hits, and brings you new patients. Integrating social media, SEO, and your website is an art form. It requires an experienced team of professionals to implement, monitor and edit your practice’s Internet marketing program.

Crunching the Numbers on Leads by Social Network**

  • Facebook: 52% of marketers have found a customer in 2013
  • LinkedIn: 43% of marketers have found a customer in 2013
  • Twitter: 36% of marketers have found a customer in 2013
Do you know how to find out how many patients you’re attracting to your business from social networking? We do! 1-800-889-4224



About InfoStar Productions
InfoStar is a dental practice multimedia and Internet production company that has provided successful marketing and patient education tools for the dental professional since 1993. We work with each of our customers to bring their ideas to life. We continually set new standards in media production with affordable pricing, rich quality and FAST delivery.
Products:
Web Sites - Effective Web Pages, Videos, Customizable
SEO & Social Media - Facebook, Twitter, Google +, SEO
SideKick - Chair-side Patient Eductation
Showcase - Custom Reception Area DVD Presentation
Sources: *http://www.infostarproductions.com/images/info_graphic.jpg%20BIG **http://www.dr4ward.com/.a/6a00e54fd9f0598833019103c8d1f6970c-pi

(800) 889-4224
Marketing tools for the DENTAL PROFESSIONAL
infostar productions logo

Wednesday, July 10, 2013

InfoStar Productions is in the Spring edition of the Seattle Study Club Journal!

Social Media Advertising

We’re all very excited to have our social media services advertised in the Spring edition of the Seattle Study Club Journal!

Benefits of Social Media Marketing for Dentists

It’s like having a billboard on every street corner of your community. Internet marketing is like a popularity contest and the most popular gets the business!
New patients come from social media. We develop and provide daily management for Facebook, Twitter, GooglePlus and more! InfoStar Productions has a full-time experienced team of professionals providing quality updates and call-to-action postings weekly.
InfoStar does everything for you – everyday! We will not only build your social media accounts branded to your website, we will manage, post, update, and change them for you daily/weekly/monthly. We keep in regular contact with your office connecting us with the latest “what’s new and exciting” information.
We invite you to participate! You will always have access to your accounts.

How Does Social Media Fit into a Dental Practice?

Your website, search engine optimization (SEO), and social media all work hand-in-hand. When this entire package is properly created and maintained, you can expect significant positive results.

(800) 889-4224
Marketing tools for the DENTAL PROFESSIONAL
infostar productions logo

Monday, March 25, 2013

InfoStar Productions To Exhibit at AACD 2013 in Seattle

AACD 2013: Seattle
Contact: Jeff Roach
American Academy of Cosmetic Dentistry
Director of Strategic Partnerships
jeffr@aacd.com

InfoStar Productions To Exhibit at AACD 2013 in Seattle

SEATTLE (03/25/2013)—Come and see the latest in dental products and services at the American Academy of Cosmetic Dentistry’s (AACD) annual scientific session, AACD 2013, in Seattle April 24-27, 2013. InfoStar Productions will be exhibiting at booth #1325.
AACD 2013 is cosmetic dentistry’s premier educational event. The event offers attendees hands-on workshops, lectures, social events, and more. The AACD Exhibit Hall is a major focus on the conference, because it’s the go-to spot for dental professionals to learn about the latest products and services. Several socials, including cocktail receptions, daily breakfasts and lunches, will be hosted in the hall.
The AACD anticipates that more than 2,000 dental professionals worldwide will attend the event. The AACD’s membership comprises some of the most well-respected and established cosmetic dentists and laboratory technicians in the world. While the exhibit hall is open to attendees of AACD 2013, those who aren’t attending the meeting can still purchase products and services with daily passes.
“We’re expecting a great turnout at this year’s meeting,” said Jeff Roach, Director of Strategic Partnerships at the AACD. “Seattle is close to where many of our members are located, and it’s also easily accessible to many international dental professionals. AACD 2013 will be the place for great education and the latest in dental technology.”

InfoStar Productions at the AACD

Info Star Productions: Booth #1325 at the AACD in Seattle | April 25, 26, 27
InfoStar is a dental practice multimedia and Internet production company that has provided successful marketing and patient education tools for the dental professional since 1993. We work with each of our customers to bring their ideas to life. We continually set new standards in media production with affordable pricing, rich quality and FAST delivery.

Products

- Web Sites - Effective Web Pages, Videos, Customizable
- SEO & Social Media - Facebook, Twitter, Google +, SEO
- Showcase - Custom Reception Area DVD Presentation
- SideKick - Chair-side Patient Eductation


SideKick MP – Dental Patient Education
The SideKick MP and it’s intuitive/multi-platform interface and arsenal of features makes this the easiest dental patient education system to incorporate into any dental office. Below are a few ways to try out the SideKick MP for yourself with no obligation to buy! InfoStar will be happy to schedule a live online demo for your entire office or simply send you a demo disc for you to install yourself.

AACD Exhibit hall hours

Thursday, April 25, 2013
Exhibit Hall Hours 11:00 am – 7:00 pm
Attendee Lunch 12:00 pm – 2:30 pm
Exhibit Hall Social 5:30 pm – 7:00 pm
Friday, April 26, 2013
Exhibit Hall Hours 11:00 am – 7:00 pm
Attendee Lunch 12:00 pm – 2:30 pm
Exhibit Hall Social 5:30 pm – 7:00 pm
Saturday, April 27, 2013
Exhibit Hall Hours 11:00 am – 2:00 pm
Attendee Lunch 11:00 am – 1:30 pm
For more information, visit www.aacdconference.com
About the AACD
The AACD is the world’s largest non-profit member organization dedicated to advancing excellence in comprehensive oral care that combines art and science to optimally improve dental health, esthetics, and function. Comprised of more than 6,400 cosmetic dental professionals in 70 countries worldwide, the AACD fulfills its mission by offering superior educational opportunities, promoting and supporting a respected Accreditation credential, serving as a user-friendly and inviting forum for the creative exchange of knowledge and ideas, and providing accurate and useful information to the public and the profession

(800) 889-4224
Marketing tools for the DENTAL PROFESSIONAL
infostar productions logo

Friday, February 15, 2013

Good bye Misty! Admin changes at InfoStar

info_star-productions-dental-education

Departing Letter From Misty

It has been my pleasure to serve you for the past five years plus. I am confident that you have been pleased with my service as well.  I am writing to inform you that I will be leaving InfoStar at the end of this week.  I will be perusing new adventures in my personal life and will always hold my time here at InfoStar with my Dad and our terrific team dear to my heart.
With that said, please join me in welcoming Tracy as our newest team member. Tracy will be taking on the Administrative Assistant & Project Manager positions as of February 8th 2013. She will be overseeing all customer relation questions and InfoStar’s convention schedule.  Tracy brings several years of administrator experience to our growing team. We are very excited to have her. If you have any questions regarding your account, website, billing questions/concerns or our convention schedule please contact her directly at Tracy@InfoStarProductions.com
Allow me again to thank you for having the opportunity to work with all of you.  Please welcome the changes with great faith that you will always receive excellent service from our team here at InfoStar.
I wish you all the best in your future.
Warmest regards, Misty 

Warm Wishes for Misty

Thank you for all of your hard work (you’re probably tired of hearing that by now!!)  Best of luck.
Thanks, Patrick E.
Office Manager
_____________________
Dear Misty,
My husband and I have felt all along that you are a great asset to your Dad’s business.  I am sure the whole team there -as well as all InfoStar clients- will miss you and the support you have always given to the company.
That said, if you have some adventures in your personal life, go for it, girl!!  The old adage that life is short is certainly true, and those of us who start a new career or new life path mid-way through our lives, gain a new sense of purpose that can be incredibly revitalizing.  When all is said and done in life, the most important goal we can strive for is to be happy, healthy, and true to ourselves.
Khaled and I both wish you every happiness, Misty.  Your team will miss you, and so will we.  Hopefully, we will hear snippets from your Dad periodically about your “doings” along the path of life.  And if you find yourself in the Bay Area, stop in and say “Hi”!
All the Best!
Synneve Skeie, DDS   
_____________________
 
We will miss your exemplary service and your cheery personality.
Best of luck in your new adventures.
If you ever need a reference you can include me.
Dr. Phil Hirschorn, CEO
American Dental Offices, PLLC
_____________________
Sorry to see you leave Misty!! Thank you for all your help!
Tina L.
_____________________
Best of luck in your future endeavors, Misty!
Sonia P.
_____________________
Oh no!  You’re leaving before I even get to work with you?
Now my feelings are hurt!
But, I do like the part of the “new adventures”.
I wish you well.  Maybe someday you’ll be back!
Carl Trubschenck, DDS
 _____________________
 
Best of luck and thank you for all your help!
Jan W., Patient Coordinator
Pittsburgh Implant and Perio
 _____________________
 
Thank you for your message Misty – and thank you for all your great help with the American Dental account. Dr. Phil and I wish you all the best in the future endeavors – a very exciting time for you!!
Take care,
Elizabeth, CFO
American Dental, PPLC
_____________________
  
Sorry to hear you are leaving.  I enjoyed talking to you better than your father.  Just kidding, don’t tell him I said that.  Actually you can tell him that, and tell him I will see him next month at the Hinman.
Good luck, Steve
_____________________
It was an honor to work with you and I wish you the very best in your future endeavours!
THANK YOU! Big hug,
Sher
_____________________
Good luck on your new adventures. You and your dad have an amazing talent.
Dr. Stumpf
_____________________
Sorry to see you go ;)
Good luck in your new adventure !
Cordially, Julio
_____________________
God bless and have a blast in all your new adventures!
Cheers, Dr. H.
_____________________
Congratulations, Misty on your next adventure! We wish you the best.
Fondly, Stephanie T.
Washington Township Dental
_____________________
Hi Misty, We will miss you a lot… thanks for all your help
Dr. Parimal Kansagra
Smile Select Dental

(800) 889-4224
Marketing tools for the DENTAL PROFESSIONAL
infostar productions logo